Road Safety Programs

Information related to road safety programs.

RESEARCH - Road Safety Campaigns

TIRF LogoRoad Safety Campaigns What the Research Tells Us: This report contains an overview of leading theories that provide the foundation for road safety campaigns. It is combined with a comprehensive summary of the research evidence related to the effectiveness of road safety campaigns generally, and examples of individual campaign evaluations regarding drinking and driving, distracted driving, seatbelt use, speeding and vulnerable road users.

VIDEO - Reconstruction

video iconReconstruction is part of Australia's Wipe Off 5 anti-speeding campaign. It demonstrates how slowing down by 5 km/h can drastically reduce the consequences of a collision. In contrast, one might think about many driver's tendencies to say that 10 over isn't a problem because the police don't write speeding tickets for that little over the limit. The ticket might be the least of your problems if your speed is the cause of a collision.

VIDEO - On The Road With The McIntyre Family

VideoThis TyreSafe video from the UK is equally valid here in British Columbia. Well, except for the 20p coin tread depth test of course! It urges you to consider the condition of your tires monthly, or at least prior to every long trip. In addition to what to check, it adds information on how tires can affect your ability to operate your vehicle safely.

VISION ZERO INITIATIVE - A Different Approach from Sweden

Vision Zero Initiative Logo"Any loss of life in traffic is unacceptable." This is the philosophy of traffic safety in Sweden. The Vision Zero Initiative sets an ultimate target of no deaths or serious injuries on Sweden’s roads, and is not merely content to reduce accidents to an economically manageable level. The focus is on the system, not only the driver and has been incorporated into national law.