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VIDEO - The Cell

VideoAustralia's Transport Accident Commission in Victoria state has published The Cell, an anti-drugged driving video that is part of a TV advertising campaign there. In their typically hard hitting style the video shows a young male driver taking drugs at a party and the consequences of that choice on the drive home afterward.

VIDEO - Texting While Driving

Video"This powerful video being used as part of a new campaign at high schools in the United Kingdom to raise awareness of the dangers of texting while driving. With the help of actors and special effects, the video graphically shows the crash and aftermath of what could happen when a driver is distracted."

VIDEO - Mistakes

VideoMistakes is a campaign launched by the New Zealand Transport Agency that "encourages the audience to be conscious of other road users and to choose a safer speed that factors in the chance for human error." I fear that the current speed limit review here in British Columbia will be driven by "me" centered drivers who have little or no consideration for other road users. This campaign gives valid reasons to support careful consideration of other factors beyond better roads and better vehicles should result in higher speed limits.

VIDEO - The Distracted Mind

video iconThis short cartoon from Toyota and TED explains why distracted driving is a bad idea. Our brains really do not multitask, they focus on single tasks and when we try to do more than one thing at a time, break these multiple tasks into single tasks totally focused on for short periods of time.

VIDEO - How to Steer a Car

VideoAlthough this instruction takes place in a right hand drive vehicle, the principles are exactly the same for left hand drive. Three methods or steering are shown: push-pull steering for general driving, hand over hand for slow speed maneuvering and fixed input for small changes in direction.

VIDEO - Booze Busted 2013

VideoOur friends in Australia are taking on impaired driving with this tongue in cheek video. Done with a game show theme, it explains all the things that a drinking driver may "win." They are not afraid to state that if you chose to drink and drive, you are a bloody idiot! You will see that BC is not the only jurisdiction that deals harshly with impaired drivers.

VIDEO - Night Shift

VideoIf you spent any amount of time looking around the DriveSmartBC web site, you will probably guess that I really like the Australian traffic safety videos. They don't pull any punches and deliver their messages well. This one, on the danger of driving while impaired by fatigue, is no different.